These ruminations have led me to now working with Scope – the software platform from The Virtu Group that is saving agencies and advertisers cost and time by reworking the way we scope and price for the work that creative and marketing services agencies do. Check them out at www.scopebetter.com
Scope is the tool I wish I had had when I was working in the agency world. Being able to access a SaaS tool to pull together estimates and manage clients’ budgets would have been amazing. Like many I only had Excel. Don’t get me wrong it worked, but it was always a ball’s ache to do and the risk of a formula not being right a nightmare and often my FD’s had to review them. Not really the job of an FD. But essential when there is no other way to build a ratecard or estimate. Until now.
Scope is game changing. Not only for agency operations but for agency-client relations – it’s about lifting the game for both parties. At its heart is deliverable-based scoping and pricing because this model gives the client something tangible – they can see what they are paying for. And for agencies, it helps ring fence what is being bought and saves time and errors pulling estimates and scopes together. Time that isn’t paid for.