However, as the agency grew and their offerings became more complex, this approach became cumbersome, inconsistent, and inflexible.
They needed a solution that would enable quick, efficient, and consistent scoping, considering the diverse range of deliverables involved. The challenge was to find a tool that could centralize scoping and pricing, allowing the agency to accurately assess and manage pricing models and adapt to new industry requirements.
Adopting a deliverable-based approach allowed them to align project details and establish a pricing baseline for teams.
This shift laid the foundation for exploring and optimizing pricing. Resulting in a more thought out process and varied pricing strategies.
Scope’s connectivity and easy to use interface facilitated collaboration, and insight sharing to enhance pricing and quoting processes. PHM elevated their pricing conversations, introduced new pricing models, and became more flexible to client needs.
Implementing Scope streamlined PHM’s scoping process, freeing the team to focus on strategic pricing decisions rather than daily minutiae.
The agency experienced improved efficiency, enhanced pricing accuracy, and the ability to explore other pricing avenues, such as one-time product costs, and commission-based models.
Overall, adopting Scope enabled Publicis Health Media to optimize their pricing processes, achieve better margins, and remain at the forefront of a rapidly evolving industry.
SCOPE is a CPQ (Configure, price, quote) platform for Professional services businesses, helping them to scale their pricing & proposal process whilst making it faster, more consistent, and accurate.